Customization Process

From your product idea to bulk production.

A clear and structured process for private-label and product-development projects — from initial requirements and model selection to sample approval, production, inspection and shipment. Whether you are customizing an existing TLY model or developing a new product, each project moves through clearly defined stages before bulk production begins.

Start Your Project See the 8-Step Process

8-Step Customization Workflow

Every project follows the same clear path

From your first message to the finished order, each stage is confirmed before the next one begins. The sequence below is the standard project path and may be adjusted according to the instrument category and the complexity of the request.

01

Share Requirements

02

Select Model

03

Confirm Detail

04

Sample Making

05

Sample Approval

06

Bulk Production

07

Quality Inspection

08

Packaging & Shipment

01Share Your Requirements

Tell us what you want to develop

Start by sharing your product requirements with our team. The more information you can provide, the faster we can review the project and respond with a suitable direction.

You can provide:

  • Instrument category
  • Reference model or existing TLY model
  • Target product level
  • Target market
  • Estimated order quantity
  • Target price range
  • Preferred purchase timing
  • Customization requirements
What happens next

Reference photos, drawings, existing instruments or product specifications can also be provided when available. TLY then reviews your requirements and confirms the appropriate product direction, feasibility and quotation basis.

02Select or Develop Your Model

Start with an existing model or develop a new one

There are two common approaches. Our team reviews both directions with you and confirms what is feasible for your market and product positioning.

  • OEM — an existing TLY model customized for your brand
  • ODM — a new product developed from your references
Full breakdown

See the cooperation models below for the elements that can be adjusted in each approach.

03Confirm Product Detail

We confirm the key details that determine the final product

Once the direction is agreed, we confirm the details below and turn them into a clear product specification that can be used for sample development.

  • Product level
  • Model
  • Size
  • Wood selection
  • Finish — color, varnish type, gloss level, antique effects
  • Setup — fittings, strings and other configuration
04Sample Making

Evaluate and refine the product before bulk production

For new ODM projects, the sample stage provides an opportunity to evaluate and refine the product before bulk production begins.

Deliverable

A physical sample for customer review and approval.

05Sample Review & Approval

Approve before bulk production

Bulk production should not begin until the agreed sample and key project specifications have been approved. Feedback on the sample can be reviewed and necessary adjustments discussed before final approval.

06Bulk Production

Production against the approved reference

Once the sample, specifications and order details are confirmed, bulk production begins according to the approved requirements. The approved sample and specifications serve as the production reference throughout the order.

07Quality Inspection

Quality checked against the approved requirements

Before shipment, finished instruments are inspected according to the agreed product requirements. The goal is to help maintain consistency between the approved specifications and the finished order.

Ready for packing

Inspected and approved products ready for final packing.

08Packaging & Shipment

Ready for your market

After final inspection, the finished instruments are packed according to the agreed packaging requirements.

TLY can support:

  • Branded packaging
  • Neutral / unbranded packaging
  • Individual instrument protection
  • Bulk export packing
  • Product labels
  • Carton markings
  • Shipping documentation
Shipping

The completed order is then prepared for international shipment according to the agreed delivery terms.

Cooperation Models

Choose the right starting point

Both paths follow the same confirmed process. The difference is where the project starts — with an existing TLY model, or with a new product developed from your requirements.

OEM / Existing Model

Apply your brand to an established TLY model.

Select an existing TLY model and customize the elements required for your brand, market or product positioning.

  • Finish and color
  • Branding
  • Accessories
  • Packaging
ODM / New Product Development

Develop a new product around your requirements.

Provide your drawings, reference photos, existing instruments or product concept. Our team can review the requirements and discuss the development direction for a new product.

  • Requirement and feasibility review
  • Development direction discussion
  • Sample development and approval

Product Detail

Details we confirm before sampling

A clear product specification is what makes sample development and bulk production predictable. Final details are confirmed during quotation and sample approval.

01

Product Level

Confirm the product level and positioning the project should meet for your market.

02

Model

Confirm the existing TLY model or reference product that the project starts from.

03

Size

Confirm the required size and dimensions according to the target product level.

04

Wood Selection

Confirm the wood selection for the top, back, sides, fingerboard and model-specific components.

05

Finish

Confirm color, varnish type, gloss level and antique effects based on the approved sample.

06

Setup

Confirm fittings, strings and other configuration details before sample development begins.

Frequently Asked Questions

Questions before starting a project

Send the available project information through the form. Our team can then review the request and confirm the next step.

Do all OEM and ODM projects require a sample?
A sample is generally recommended when a project includes new specifications, finish changes, branding, packaging or other details that need to be reviewed before bulk production. For straightforward private-label orders based on an existing specification, the sample requirement can be discussed according to the project.
Can we use an existing TLY model and only change the branding?
Yes. Existing TLY models can be used as the starting point for private-label projects. Depending on your requirements, branding, finish, accessories and packaging can also be customized.
Can the sample be revised?
Yes. If the sample does not fully meet the agreed requirements, feedback can be reviewed and necessary adjustments can be discussed before final approval.
When does bulk production begin?
Bulk production begins after the key product specifications, sample and order details have been confirmed and approved.
How is production lead time calculated?
Production lead time depends on the product, order quantity, customization requirements, material availability and production schedule. A specific lead time is confirmed for each project after the order details have been reviewed.
Can we request inspection information?
Inspection requirements can be discussed before production. Depending on the project, customers can confirm the inspection scope and documentation requirements with our team.

Start Your Project

One clear process. One manufacturing partner.

Tell us about your product requirements, target market and estimated quantity. From your initial product idea to the finished order, TLY provides structured support through product definition, sample development, approval, production, inspection and shipment.

  • ✓ Suitable model or product direction
  • ✓ Specification and customization review
  • ✓ Sample approval before bulk production
  • ✓ Inspection, packaging and shipment follow-up
Customization Requirements

Submitted information is used to evaluate and respond to this project inquiry.